20 QUESTIONS FOR KEY EXECUTIVES & STAKEHOLDERS:

1. What are your origins and history?

2. What baggage do you carry as an organisation?

3. What baggage do you wish to continue to carry?

4. What do you do now?

5. What are your competencies?

6. What is unique about you?

7. What is your equity?

8. What is your commitment to your Board?

9. What is your commitment to your employees?

10. What is your commitment to your customers?

11. What keeps you up at night?

12. What is your mission?

13. Who or what can stop you from achieving it?

14. Why can they?

15. Therefore, what is your fight?

16. What is the best case scenario?

17. What is the worst case scenario?

18. What is the most likely scenario if you don’t act/ act now?

19. How will you know if you succeed?

20. What then?